The Power of a Word

Let's say you want to recommend a book to someone, but you are a horrible person and don't read. That's okay! All you need is the one giant word emblazoned on the book's cover, and you'll know exactly who to recommend it to.

Moving: People who watch Oprah

Poignant: People who watch the news

Thought-Provoking: Middle-aged men with dens and heavy eyebrows

Visceral: The hipster you want to impress

Dazzling: Women who wear red lipstick

Thrilling: People who don’t read

Fun: Other people who don’t read

Titillating: People who read too much

Quirky: Internet nerds

Ground-breaking: People who pay their bills on time.

Awesome: Everyone

Presh!: No one